Utilize platforms like Facebook, Instagram, and Twitter to reach potential customers
Create valuable and informative content, such as blog posts or videos
Build an email list of potential customers and send regular newsletters or promotional emails.
Encourage existing customers to refer friends and family to your business through referral programs
Attend local events and networking opportunities to connect with other small business owners
Optimize your Google My Business listing to make it easier for customers
Organizing or participating in publicity stunts that will generate buzz and media coverage